In a time of hyper-productivity and hyper-connectedness, individuals experience psychic and social pathologies like depression, anxiety, exhaustion and disconnectedness from themselves. Society is progressing at a pace faster than we can adapt. This is what is being defined as ‘Burnout Society’. Intending to retreat from this reality, people seek methods of finding their inner selves with diverse practices. Currently booming is service-oriented ‘Digital Detox’: It is regarded as an opportunity to disconnect with the digital world, reduce stress, focus more on social interaction and connection with nature in the physical world. ‘Digital Detox’ is a movement of several products and services that should supposedly help people struggling to survive within the cur- rent digital world. These products and services demonstrate a commodification of not only emotions, but also our spirituality.
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